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GFC x Puma - Tsugi Kori (Shell)

Growing up in our neighbourhoods, your sneakers represented your personality type and lifestyle. We would search all over the city and even cross borders just to find the perfect sneaker to represent ourselves. And honestly, we would have never imagined that we would one day have an opportunity to create a sneaker to help do the same for a whole new generation.

Big shout outs to Puma for giving us a chance to collab on their latest model the Tsugi Kori. We chose the model because of its versatile aesthetic. The sock and silhouette make it a very sporty shoe, but we built it with premium suedes in two different colorways to reflect the contrasting and diverse brand that we are. You can dress it up or down. We designed it for people who are hustlin' all day that need comfort but don't want to compromise style in the process.